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What is Retargeting advertiement ? Retargeting advertisement is a form of online targeted advertising by which online advertising is targeted to consumers based on their previous Internet actions.   Let's explore soem strategy to improve the retargeting ad campaign:     #1: Run Separate Campaigns to New and Retargeting Audiences       When you target both...

What is Event Management Software (EMS)? Event Management Software (EMS) is a solution that aids the event organizers in driving the audience from event registration, event check-in to event promotion and reporting. Event management software is running at breakneck speed. And in order to survive in the...

What is Search Engine Optimisation ? As discussed in previous blog, Search Engine Optimisation is a technique or strategy to gain organic visitors to uplift your position in Google search engine ranking.   Categories of Search Engine Optimisation: Search engine optimisation is categorised into 2 arena: On page Search...

Google, a breakneck innovator: Google is updating changes at a breakneck. Some are tiny tweaks; others seriously shake up the SERPs. Almost every day something new and innovation is offered. This ease our work manually and professionally. For Example: To check how your organic traffic has impacted, you...

What is Search Engine Optimisation? "Search engine optimization is a strategy and technique to obtain a high-ranking in the search results by increasing the amount of visitors to your page."   Categories of Search Engine Optimisation   Search engine is categorised into major parts: On Page SEO OFF Page SEO     Let’s...

What is Google AdWords?       "Google AdWords is an online advertising service developed by Google. This system helps the company to market their product and services through campaigning on various sites."         How Google AdWords function?     Here the advertisers pay to display brief advertisements, service offerings, product listings, and...